Privacy Policy

At SVΛYP, we take your privacy seriously. This Privacy Policy describes how we collect, use, and protect your personal information when you use our mobile application and website. By using SVΛYP, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect information you provide directly: phone number (for authentication), profile information (gender, body type, size preferences, style preferences), shopping preferences (budget range, favorite brands, avoided items), and any content you create (chat messages, product reviews). We also automatically collect: device information (model, OS version), usage data (products viewed, swipe actions, search queries), approximate location (country/region, for relevant product recommendations), and app performance data.

2. How We Use Your Information

We use your information to: provide and maintain the Service; personalize your product recommendations and discovery feed; process transactions and facilitate communication with sellers; improve our AI algorithms and recommendation engine; send you important updates about the Service; analyze usage patterns to improve app performance; and ensure the security of your account. We do not sell your personal information to third parties.

3. AI & Personalization

SVΛYP uses artificial intelligence to provide personalized fashion recommendations. Our AI analyzes your style preferences, swipe history, and profile data to suggest products tailored to your taste. Visual search features process images you upload to find similar products — these images are processed in real-time and are not permanently stored on our servers. You can reset your AI preferences at any time through your profile settings.

4. Data Sharing

We may share your information with: sellers on the platform (only the information necessary to fulfill orders and facilitate communication); payment processors (to process transactions securely); analytics providers (aggregated, anonymized data only); and law enforcement (when required by law or to protect our rights). We require all third parties to respect the security of your personal data and to treat it in accordance with applicable law.

5. Data Security

We implement industry-standard security measures to protect your personal information, including encrypted data transmission (TLS/SSL), secure authentication via OTP, encrypted data storage, regular security audits, and access controls for our team. While we strive to protect your data, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal data for as long as your account is active or as needed to provide you the Service. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal obligations, dispute resolution, or enforcement of our agreements. Aggregated, anonymized data may be retained indefinitely for analytical purposes.

7. Your Rights

You have the right to: access and receive a copy of your personal data; correct inaccurate personal data; request deletion of your personal data; object to or restrict processing of your personal data; data portability (receive your data in a structured format); and withdraw consent at any time. To exercise any of these rights, please contact us at privacy@svaypai.com or use the settings in the app.

8. Children's Privacy

The Service is not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal data from a child under 16, we will take steps to delete that information promptly. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

9. Changes to This Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy in the app and updating the "Last updated" date. You are advised to review this Privacy Policy periodically. Changes are effective when they are posted.

10. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us at privacy@svaypai.com or through the contact form on our website at svaypai.com.